Archive for the ‘Uncategorized’ Category

Dialog Interactive Wins at 2012 ICE Awards

Dialog Interactive Wins at 2012 ICE Awards Recognizing Innovative Internet Commerce Campaigns Leading Interactive Agency Named “Agency on the Move” at Globalocity Commerce Conference on May 15 LOS ANGELES – May 16, 2012 – Digital River, Inc. (NASDAQ: DRIV),...

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Marketing Automation: Relevant messaging at the right time.

Automating repetitive tasks has always been a must for every organization, and this is much more easily done today, and has been for quite a while, through software set up to execute specific demands for tasks and processes. The...

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The Buzz: Emerging Innovations in Email

While it may lack the buzz of other digital channels, email is still the mainstay marketing tactic of choice, and given the many alternate forms of communication, we need to re-think email – especially as a tool that can...

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Email Marketing Is Alive and Well!

Email marketing is still alive and well – but you must continually improve your processes if you want to reach your recipients and maximize your success. Key points: Be Specific: No more “batch and blast.” It’s not enough to...

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Missed Opportunities in Email

We have this perception that email is free – it’s not. You must place constructive thought around the email messaging you send out. If not – your opt-out rates explode. We find that the top two drivers of opt-out...

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